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The nike sneakers is a relatively modern invention with its roots in the Industrial Revolution.
In the mid part of the 20th century, the sneaker becomes a more common cultural phenomenon with emphasis being put on new technologies for athletes. Phil Knight at the University of Oregon, and his coach, Bill Bowerman, partner to provide a low cost, high tech athletic shoe under the name Blue Ribbon Sports (BRS) .BRS begins marketing new designs and technology and changes their name to Nike. Nike is named after the Greek Goddess of Victory.
Now,Nike sneakers are popular in the surf and skate community.